Founder of Wave9. Years spent turning Local SEO, Google Business Profile, and AI-search strategy — GEO, AEO, AI Overviews — into consistent leads for service businesses. His playbook: search intent → entity & topical authority → local dominance → booked jobs.
BORN IN
THE MAP PACK.
WE STARTED BY RANKING CLEANING COMPANIES ACROSS CANADA. THE PLAYBOOK WORKED SO WELL WE TOOK IT WORLDWIDE — AND TAUGHT IT TO ANSWER ENGINES AND AI ASSISTANTS ALONG THE WAY.
Wave9 started with one stubborn question: why do great local businesses stay invisible while mediocre ones rank? We found our answer in Canada's cleaning industry — an unglamorous, fiercely competitive space where rankings translate directly into booked jobs.
We took on cleaning companies nobody else wanted and ranked them. Map packs, featured snippets, city after city. The playbook got sharper with every win — and when AI assistants started answering buying questions, we were already optimizing for them while most agencies were still debating whether ChatGPT mattered.
Today we run that same proven playbook for local service businesses worldwide. Same obsession, bigger map.
PROOF FIRST
Every strategy we sell was tested on our own clients before it earned a name. If we can't measure it, we don't promise it.
SENIOR ONLY
No account-manager relay. You talk directly to the people doing the work — strategists, engineers, writers.
AI NATIVE
We optimized for answer engines before most agencies could spell GEO. Your visibility in ChatGPT is tracked like a ranking.
LOCAL OBSESSED
Map packs, citations, reviews — the unglamorous work that wins cities. We do it relentlessly, city after city.
THE PEOPLE BEHIND THE RANKINGS.
Turns technical wins into content engines love to quote. Owns our answer-first methodology and every featured snippet we've captured.
Tracks how ChatGPT, Gemini and Perplexity choose their recommendations — then engineers our clients into them. Runs the monthly AI-visibility index.
Connects rankings to revenue. Owns client reporting, conversion optimization, and making sure every ranking win turns into booked jobs.
DON’T TAKE
OUR WORD FOR IT.
“We went from page 4 to the #1 map pack in Toronto in five months. Our phones haven't stopped since — we hired two crews just to keep up.”
TORONTO, ON
“Wave9 is the first agency that showed us what ChatGPT says about our business — then changed it. We now get leads that say 'the AI recommended you.'”
VANCOUVER, BC
“They rebuilt our site and traffic tripled in nine months. Every promise came with a number attached, and they hit every one of them.”
CALGARY, AB
“27 featured snippets in four months. Our competitors still don't understand why their traffic dropped. Absolute killers — in a spreadsheet kind of way.”
ONTARIO